Project InnerSpace, dedicated to the promotion of geothermal energy, wanted their annual vendor showcase to be truly unique. So they tapped Prestidigital to help realize their creative and challenging vision of placing their guests inside a cave, subterranean strata, underground lava caves, and a giant geode.
Always up for a challenge, we set out to create this subterranean spectacle. We custom built each of the environments in 3D with animated lighting (and lava) to bring it to life. The result was magma-nificent.
… magma-nificent. You’re welcome.
The client came to us with a unique creative direction: ancient ruins and statues with a musical flair. Prestidigital was allowed significant creative freedom and this quickly became one of our most fun and successful events to date.
Every part of the design had two distinct looks: a “dramatic realism” look which then animated, halfway through the event, to a “surreal” look. Lighting on the 3D elements shifted to incorporate the WMG brand palette, plants became bioluminescent, and animated stars appeared in the background.
A variety of 3D models of classical sculptures were sourced and edited to incorporate musical instruments, keeping with the theme of the event.